What to Include in a Cover Letter

Class Location: The Internet.

Description: This class goes over what exactly to include in your cover letter.

Objective: Learn how to structure your cover letter to make it most effective.

A cover letter should introduce you to a potential employer, tell him why you’re qualified for the job, explain how your skills match the company’s needs, request an interview, and thank the hiring manager for his time.

The opening paragraph should explain why you’re writing, the position you’re applying for, and how you learned about the company and job opening. It should include a brief statement about why you think the company needs your services. You can also include a short mention of something you know about the company, such as that you heard it’s one of the top companies in its field.

The next paragraph should describe your skills and experience that make you qualified for the job. Only mention those qualifications that are relevant to this position. Highlight the parts of your resume that relate to this job, and focus on what you can bring to the position and how your skills and background tie in to the job at hand. Also mention any training or academic qualifications relevant to the position.

The next paragraph is your chance to explain how you will be valuable to the company and how you will fulfill its needs. This is a good time to tell the hiring manager what you know about the company (showing that you’ve done your homework) and relate it to what you’ve told him about your skills and experience. Show the hiring manager that you will be a good match for what he’s seeking.

Next, request an interview to discuss the position further. Explain how you plan to follow up, and offer any additional information the hiring manager may need, such as references or work samples.

Finally, thank the hiring manager for his time and consideration. Close with "Sincerely" or "Yours truly," and be sure to sign the letter.